Yates Construction broke ground yesterday afternoon on Society Nashville, a new 502-unit mixed use tower in the Nashville Gulch. The project is developed by Property Markets Group (PMG) in partnership with RMWC and Miami-based New Valley, LLC. Society Living apartment communities by PMG places an emphasis on connection and positive cultural experiences in urban centers. The development will include efficiently designed luxury studios and one-bedroom apartments. There are also plans to offer furnished co-living units with individual bathrooms. The project is located at 915 Division Street.

On behalf of our partners New Valley and RMWC, I do want to say thank you very much. I know how much time, effort, and planning went into all of this and It’s great to have incredible partners to get us to this milestone. This is our first project in Nashville with a great team and we hope this to be the first of many.
Sam Agnoli – Project Manager with PMG


PMG is known for its world class development projects throughout the country. They are currently developing The Walldorf Astoria Hotel & Residences in Miami. This will become the first super tall structure in Florida which will rise 1,049 feet tall. Although Society Nashville marks PMG’s first development in Nashville, there are also Society living communities in Atlanta, Orlando, and Brooklyn to name a few.


Slide the image to see What’s now & Next.
Designed by Baker Barrios, the 17-story residential tower will feature 502 residential units, and 82,000 SF of commercial space. Amenities within the development include an elevated pool deck, massive fitness area, coworking area, and sky deck to name a few. The project will also feature nearly 8,000 SF of retail brokered by Nashville-bases Ojas Partners.
“Society will sit right at the apex where “Gulch Central” meets “South Gulch,” positioning the retail perfectly for both locals and travelers alike. We have seen a dramatic shift in the South Gulch neighborhood over the last 18 months, and are excited to continue to see its growth from a mixed use perspective. Nashville is ready for these neighborhood pockets where people can live, work and play all within walking distance, and South Gulch is quickly becoming that.”
Lizzy LeBleu – Broker with Ojas Partners
Development Rundown
Society Nashville
- What’s Now: Parking Lot
- What’s Next: Mixed-use Development
- Developer: PMG
- Architect: Baker Barrios
- Civil: Kimley-Horn
- Contractor: Yates Construction

Society Nashville also represents the third active project in the Gulch by contractor Yates Construction. They are also constructing 1111 Church Street and the dual-branded Homewood Suites and Canopy by Hilton across the street from Society Nashville.
“Yates Construction is very excited about our involvement in the Society Nashville project,” said William G. Yates III, President and CEO of Yates Construction. “We look forward to a successful project working with PMG and Baker Barrios.”
Be sure to subscribe for more on this and other Developments In And Around Nashville!
