Hilton debuted the first hotel of its game-changing new extended-stay brand LivSmart Studios by Hilton in Tullahoma, Tennessee. The inaugural 89-room property, brings a fresh new approach to a fast-growing category and will soon be joined by the brand’s second hotel in Kokomo, Indiana. That location is on track to open its doors later this summer.
LivSmart Studios Tullahoma, developed in partnership with 3H Group, Inc. and Aztec Group, LLC, encapsulates a brand that has been built from the ground up with input from owners every step of the way. LivSmart Studios Tullahoma is located an 1.5 hours south of Downtown Nashville and an hour south of Murfreesboro. The project is centrally located within the Tullahoma Central Business District and Regional Airport. The address is 251 William Northern Boulevard.
“Hilton has a long track record of building innovative, category-leading brands that meet the evolving needs of guests and deliver strong value for owners,” said Chris Silcock, president, Global Brands and Commercial Services, Hilton. “LivSmart Studios represents the latest chapter in our growth strategy as we expand our extended-stay presence with a product designed for longer stays. The debut of this new brand reinforces our commitment to offering a Hilton experience for every traveler and every stay occasion.”
Grounded in extensive research and a deep understanding of the evolving needs of long-stay travelers and hotel owners alike, Hilton identified a clear gap in the market—and responded with this purpose-built, innovative solution. LivSmart Studios delivers a thoughtful experience that blends the comfort and functionality of studio apartment-style accommodations with the consistency, value and hospitality travelers expect when they stay with Hilton.
“LivSmart Studios was born from a bold vision to meet the growing demand for accessible, high-quality accommodations tailored for longer stays,” said Isaac Lake, brand leader, LivSmart Studios by Hilton. “The opening of our first property in Tullahoma marks a significant milestone in bringing that vision to life. As the brand continues to grow, we look forward to expanding into more communities and setting a new standard for long-stay hospitality.”
Hilton’s research revealed that long-stay guests, including traveling nurses and relocating workers, prioritize simplicity, comfort and quality time. Bridging the gap between comfort and functionality, each suite at LivSmart Studios by Hilton Tullahoma and LivSmart Studios by Hilton Kokomo features amenities long-stay guests value most, including a full kitchen with a two-burner cooktop, full-size refrigerator, dishwasher, microwave, high-quality cookware and kitchen tools for guests to prepare meals with ease and comfort during their stay.
The layout includes a spacious bathroom, ample storage and flexible furniture that allow guests to eat, work and relax comfortably. Public spaces are thoughtfully designed to support longer-term stays, including a bright lobby with visibility into laundry and fitness areas, a retail market stocked with essentials and an outdoor patio with fire pits and grills.
“Opening the very first LivSmart Studios by Hilton is a proud and meaningful moment for our team,” said Hiren Desai, president and chief executive officer, 3H Group. “We are honored to partner with Hilton to launch this new, innovative brand and introduce it to the Tullahoma community. This hotel is laying the foundation for what will become a nationally recognized option for long-stay travelers, and we’re excited to play a key role in the brand’s journey ahead.”
Shortly following the brand’s Tullahoma debut, Hilton expects to open its second LivSmart Studios in Kokomo, Ind., another high-need workforce market where long-stay travel is frequent and stable. Owned by Sun Management & Development Corporation, the 137-room property, located at 5138 Cartwright Drive, will serve travelers and professionals working in the automotive manufacturing and energy industries.
With more than 90 hotels expected to open in the coming years and over 225 deals in various stages of negotiation, LivSmart Studios is Hilton’s answer to the evolving needs of long-stay travelers, bringing bold, new energy to the segment.
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